Mobile DJ websites: events, equipment and booking dates
A mobile DJ's website has to do what a phone call usually does: explain what happens at each kind of event, how music requests work, what equipment arrives and what the venue needs to provide, and whether you are free on the date. Clients and venue coordinators use those answers to compare DJs. Lay them out clearly and inquiries arrive with fewer questions and a better fit.
Event pages that describe the night
Each event type runs differently, and clients want to see that you know how theirs works. A short section or page per event type, with a typical running order, does that better than a list of event names.
Weddings. Cover ceremony sound (a separate small speaker and microphone for the officiant and vows), cocktail hour music, grand entrance and introductions, first dance, parent dances, toasts with a wireless microphone, cake cutting, bouquet toss if they want it, open dancing and the last song. Say whether you act as MC and coordinate timing with the caterer and photographer.
School dances and proms. Clean edits, how you handle requests from students, how you work with chaperones, setup and breakdown inside the school's timing.
Bar and bat mitzvahs, quinceañeras and sweet sixteens. Traditions such as the hora or the candle lighting, games and dance-offs for kids, a second voice or dancers if you offer them, and music that keeps both age groups happy.
Corporate events. Background music during dinner, microphones for speeches and awards, volume that lets people talk, dress code, insurance certificates if the venue asks.
Backyard and community events. Power needs, weather plans, noise limits and finishing times.
For which pages a DJ site needs overall and how to write the home page, see what a DJ website needs.
How music requests work
Music worries clients more than anything. Explain your approach on the site:
- Planning: a planning form or online portal where clients pick must-play songs, special dances and a do-not-play list. Say how far ahead you need it.
- Guest requests on the night: whether you take them, and whether you check them against the client's wishes.
- Clean versions: whether you play edited versions at family events by default.
- Genres: a short list of what your crowds usually dance to, and any genres you do not play.
Equipment and lighting, in plain words
Clients do not need model numbers, but venue coordinators and careful planners like to know what is coming. Describe your setup in everyday terms:
- Sound: speakers sized for the room (say you bring a larger system for big rooms and outdoor events), a sub for dancing, wireless microphones
- Ceremony kit: a separate small system for an outdoor or second-room ceremony
- DJ booth or facade: what it looks like, with a photo, and that cables are taped and tidy
- Lighting: dance-floor lights, uplighting around the room in the couple's colors, a monogram projection, a spotlight for the first dance
- Extras: photo booth, fog for a first dance, karaoke, if you offer them
- Backup gear: a spare laptop, mixer and microphone in the van
Photos of each package set up at a real venue help clients picture it. Day photos and night photos of the same setup show how lighting changes a room.
What you need from the venue
Venue coordinators read this part. A short list on the site saves calls:
- Space needed for the booth: a rough footprint such as a 10-by-10-foot area
- Power: how many standard outlets near the booth, and whether outdoor events need a generator
- A table and linen, if you do not bring your own
- Load-in access and how early you arrive to set up
- A meal for the DJ if the event runs through dinner (common, and fair to mention)
- Liability insurance: say you carry it and can send a certificate if the venue asks
Say how long setup and teardown take so the client can book the venue for the right hours.
Packages without confusion
Mobile DJs often build packages that combine hours, ceremony sound, lighting and extras. Keep the packages to three or four, each with a list of what is included and how many hours. Then list add-ons separately. Say what happens if the event runs long: overtime per hour, arranged on the night with the client. Whether you show starting prices is up to you, but saying what moves the price (hours, lighting, a second system for the ceremony, travel) helps clients compare. Should you list prices on your website explains the trade-off.
Booking dates: make availability easy to check
A client usually has a date before they have anything else. Help them get an answer:
- "Check my date" buttons on every page
- A short form that asks for the date, event type, venue and guest count, nothing more
- Your phone number for calls and texts, as a tappable link
- How fast you reply, as a real promise
- How a date is held: a signed agreement and a retainer, and that an inquiry does not hold it
Some DJ software (DJ Event Planner, Vibo, and similar) offers an availability checker you can put on your site. It can help if it is always up to date and quick on a phone. If not, a fast human reply does the job.
If you work with other DJs and can send someone when you are booked, say so. "Already booked that night? I'll recommend another DJ from my team" keeps the inquiry from becoming a dead end. For online booking and deposit options generally, see adding online booking to a small business website.
Travel and service area
List the towns and venues you play most, how far you travel without a fee, and how travel beyond that is charged. Naming popular venues in your area helps couples who have just booked one.
Your checklist
- Write a short running order for each event type you play.
- Explain music planning, requests and the do-not-play list.
- Describe your sound and lighting in plain words with real setup photos.
- List what you need from a venue: space, power, load-in time, insurance.
- Keep packages to a few, with add-ons listed separately.
- Make "Check my date" the main button.
If your current site does not explain this well and you would rather not rebuild it yourself, you can see your site rebuilt first using what is already on it.